It's hard to say whether it is still is a cable break or a defect in the electronics. In any case, it is possible for no recommendation and the price the cable is immediately ended up in the garbage - it's not worth the effort for a complaint.
Immediately again only quality cables in the price range of about 10. These are similar in durability mostly with the original Lightning cable from Apple.
Update: the Customer of iProtect has reported immediately, apologized for the product defect and will send free a new cable. Great service! Once the replacement cable is in use for some time, I'll experience a grudge so here - until then I set the rating to neutral.