The blue LEDs are a little darker than in the pictures in reality. In the text, "360 ° animation". Presumably, a video would be nice, because it may not everyone can grasp what it all. It is so that the LEDs do not light up the seconds, but flying from left to right on your position. So before the second No. lights. 2, only the LEDs no. 59 to no. 3 alternately for a fraction of a second. To the eye, it looks like this, as if the LED moves and flies to your position.
Extremely practical is the long cable. A friend of mine has a green LED clock with normal cables. The adapter then hangs about 40 cm above the ground, which looks visually extremely unpleasant. This clock has a 3 m cable, so that the adapter can be loose enough to the ground and well behind tables, furniture etc. hidden.