Well, the toothpaste tastes of Lavera our children so much that they would smear the stuff preferably on bread. At least at the beginning was also like "cleaned" once out of turn. I find the smell compared with other children toothpastes actually not bad at all, though intense. A small disadvantage is the red color, red spots anywhere in the sink, not a deal breaker. At first I had believed in bleeding gums. Small scary moment in the morning hour ..
