Here are two examples that I have experienced with this flash ...
(1) Photos in a show-concert: the flash, mounted on its support, was placed on a speaker on the side of the stage. The singers were so enlightened side (with a small built-in flash shot in the ratio 1: 4).
(2) Photos flower macros (pot) to apply transparency of the petals: this time, the camera is mounted up and led by the flash which I positioned at leisure holding it in my hand. Try to do even more pictures with the flash in different positions and then you combine them with your HDR software. Guaranteed surprising results!
On the negative nothing (but you know by buying it), do not forget that 2 AA batteries will not hold the pace of a modern housing, nor for the burst, nor for long intensive shootings flash. To you to provide some replacement batteries ...