We are trying to avoid plastic as possible, because it is super that is here dispensed with the packaging it. Basically, it is also not a bad toothbrush, however, have already solved the first brushing not only individual but entire bristle tufts. If it had stayed that way, that would not be so bad, but if you hang individual bristles between the teeth after each brushing, then that's rather unpleasant. After about 3 weeks she was using me just "tattered" to, as that order was not properly clean. To have so quickly then change the brush again, to me does not make sense ecologically. I was also too soft toothbrush. I am far from being a friend of hard brushes, but taken as a whole gives me this brush no good mouthfeel. Too Bad. Three stars anyway for the idea and the exemplary packaging. Maybe we simply caught a Monday product.