The LED lamp is very bright, corresponding to a little more than a 100W light bulb, you should not look directly into the LED, however, it should be noted lamps with these LED, it is best behind a milky lampshade (or andersfarblich, not clear) operated be. The light color is ok, it's not quite warm white, as room lighting, etc., it is recommended, as a reading light will be too bright, it also has air vents in the base. When looking at the glass enclosed somewhat milky have the same color (white or neon tubes in different colors, yellow, ...) could also directly toward the lamp look without being blinded, this is not due to the LEDs on the brightness.