Looks like a conventional light bulb and also illuminates that. My impression is that they are 750 lumens even slightly brighter than 60 W. I chose them because in my "antique" ceiling light which screwed lamps are visible (should be) and I now have the similar visual effect as before with conventional clear incandescent bulbs. Also contributes to the all-Abstrahleffekt of almost 360 degrees. The light color is very livable. I'm excited.
One drawback is the still high price and that it is not dimmable. The stated life expectancy must prove only.