I am very pleased with Bi-Oil. I like very much that there is no such a strong odor like other skin oils offered for pregnancy. I am 7 months and already have a considerable belly. So far (think Bi Oil, I hope) no stretch marks. I carry it on after a shower, which works well if the skin is still slightly damp. The rest I massage me into their hands, because they are always dry doing it to be good to move the remaining oil.