The Arko shaving soap has, I think, very pleasant odor. I do not feel it "lemony", as described here often, but rather oriental, but without being intrusive or sweet. The shaving foams up well and the foam adheres, once pitched, long time. All in all, I would like to give the soap 5 Stars. But I subtract a star because the soap does not have the lubricating properties at me that I want from a shaving and as I know it from other products. Here I like a Proraso significantly better.