For a long time I was looking for a braided fiber cable like this, but I often was afraid too cheap cables. So I followed the advice of Internet for this cable (especially as Belkin is a safe bet in my opinion), and for the moment I'm not disappointed, we'll see over time. This cable does its job while being cheaper than the Apple cable, and longer, which is not so bad !!! It seems quite durable and is also matched with different colors of the iPhone, which I think is nice! :) I think we can trust this product.