The dominant design element of the blister pack of A-Data Superior Series S102 is the colorful dazzling silhouette of a hummingbird. That fits, because: - The stick is quick, nimble damned: 83MB / s read and 57MB / s write speed on my system. - The stick is pretty: very noble gray, non-slip surface, feels good and of high quality: elegant part! And unfortunately, unfortunately, unfortunately: - The stick is broken after 1.5 months of use, broken, over. The data is lost; Blessed is he who has a backup! Seems to be a serial fault. A-Data feature on their site to a search engine for "resetting" their sticks for downloading, which unfortunately does not work. Too bad! A disk can not so fast, smart and inexpensive Being when he did not even can not recommend him survive the warranty period.