non ergonomic design

Content is fabulous, images, concepts, it's wonderful ... but the format is not practical, the book is opened from the top as some checkbooks. It's hard to hold, especially in the subway where the flap is folded ... ... if we do not take the book with 2 hands. In short, beautiful little book that can land on his desk to show his aspirations but illegible because of a very ergonomic format. Too bad !!!