2 main reasons:
1 / It is small and well suited to put babies in high chairs.
My previous bib of the Giant brand was too big and when my baby move, it was tapping on the tablet and then his chin.
2 / Another strong point is the fixation.
It is very easy to put it around his neck and tighten it with the clip-notch system facing him.
For my other bib, I had to turn to try to clip the bib with "oval" shaped holes and which of course does not clipsaient if I was not exactly opposite the holes. A galley ...
Color is also very smooth but I will not class strengths but in the extras like touch of this bib which is very nice.
In short, it is a good product that I recommend.