A very good device and it's damn much wind.

+ (AC) motor will hopefully be more durable than the plastic models of Braun and Philips
+ Airflow is enhanced by narrow nozzle, very strong (130 Km / h) and dries the hair of my wife noticeably faster than other devices previously
+ Thus: Hair is quickly dry and not too long of heat exposure
+ Very long not stiffened 2.70 mtr cable, can therefore be used flexibly. Now no place is too far
+ Whether the the Ionic technology is or just the fact that the device h dries hair by the air flow of 130 Km / faster and thus exposes less heat? Anyway, my wife has no problem with charged and difficult to taming hair
- Is not a drama, but the hair dryer weighs a bit more than the best seller here on Amazon (the AC motor is probably not primarily made of plastic which makes him probably be difficult but hopefully for longer-lasting). For this, the device is exceptionally comfortable to hold. The handle is here for once not made for people with children's hands and allows a good grab.