It makes a high-quality impression, but it is in my eyes not bright white, but has a slight gray / blue tint, but really only noticeable when you compare it directly to another paper.
I do not mind the different hue. I use the paper in domestic households for inkjet printers. It runs smoothly without jamming through, and the printing result is very good, smudged or verklekst nothing.
500 sheets of paper in DIN A4 and decent protective packaging, sufficiently thick and a lot of other usable, what more could you want?