I have from the Maybelline Baby Lips quota the "Intense Care" and "Cherry Me" and really have to say, as a self-proclaimed Lip Care critic (I have any sort Labello, Blistex, etc. by) I can only be delighted! A so featherlight, velvety soft and pleasant feel I have really never had, this balm does the job! Right now in the cold months is a good lip balm more than important that you do not get dry, chapped lips. Open to the Intense Care Baby Lips daily and am very satisfied! :)