This Jerky meets exactly my taste. It's nice al dente, not so soft and soggy, like other Jerky varieties. In addition, a major plus for me: It does not contain sugar. Therefore, it does not taste so sweet, such as Jack Link's. For some, the taste may therefore surprise. My hits the nail. Characterized this Jerky is also suitable for Kolehydratarme diet. However, one must say that, although it contains the same amount of salt than others jerky, it tastes distinctly salty and you get more thirsty.
All in all, I find the negative reviews for this product has gerrechtfertigt. It tastes definitely more for meat than the market leader.