I had to test several watches. I too am of the opinion that it is this clock is a nice simple retro model and who wants to Retro, also the numerous functions does not need to bring the current g-shock with it. But personally I then also expect an appropriate price. Example: Casio G-Shock 7700 has to some for me as an athlete more functions and is just as expensive. Where is the logic? Who wants to have retro at approximately the same functions can also buy the f91-w. The works also under water and survive even a crash and if not ... So what? Costs 12 .... and the keys are nowhere near as stiff in this model here. So in my opinion remains left only one reason that could lead to the purchase of this clock. I want a retro G-Shock and price performance does not interest me.