The Lightning cable from Syncwire comes in a small cardboard box.
The cable is one meter length pretty long, often one has only short charging cable that has been done better. It's all white. On the one hand it has the normal USB port on the side of the Lightning connector aneren. It's hard to see a difference with the original Apple, only instead of the Apple logo, it has a S as Syncwire.
I tested the charger cable to the iPhone 5c and the iPod Nano. In both devices, it works fine. The connector can be plugged well on both sides and are seemingly robust and durable. The shop was just as good as the original. The data transfer from PC to iPod went smoothly. I have the cable ow since about 2.5 weeks in continuous operation and everything works quickly and well.
The Lightning cable is really great, I can recommend it to anyone. 9.99 is a very good price because they even give you even a lifetime warranty ontop.