USB works technically as a radio signal, and 3.0 does it with such a high frequency that it gets to the limit of what is technically feasible. Therefore, the vulnerability at USB 3.0 always the cable and the plug-contact because of much lower, electromagnetic interference (smallest gaps in the shield) slow down the USB 3.0 speed. The cable from Monster holds but what it promises. I use the cable to the USB 3.0 port of my PC to connect to the hub of my monitor. In fact: A connected to the hub USB 3.0 card reader or a USB 3.0 Memory Stick can be quickly read, gigabytes of seconds. Hab's not measured accurately, but as fast can actually only USB 3.0 be. Since the USB 3.0 specification does not provide a cable length in meters area, the isolation and processing of this cable must therefore really be as good as the manufacturer promises, and worth the money anyway. A bad insulated cheap cable may be called USB 3.0-compatible, because only means "compatible", that it works, but says nothing about the speed. USB 3.0 governs for bad connections, the transmission speed automatically shut, and then it works precisely.