The LED strip is rolled up on a holder. It can be laid well on my baseboard. However, have not the tape of the LED Strips used. The LEDs provides enough light to thereby TV to watch. However, I also have white walls that reflect the light well. The colors are good, you can also dim. The lighting effects such as Smooth etc are not to be used for a living room, as they are the transitions too fast and too crass. Otherwise, I am satisfied, I could even my Logitech Harmony One teach controlling the LEDs, so I do not need you supplied FB.