As I am not very familiar with the topics Joseph Campbell worked on, this book was very hard to read for me. Without Explanations from other authors and from the internet I would not be able to extract the basic ideas thathave become crucial in today's marketing.
If you are a marketing specialist interested in practical storytelling, buy another book. HOWEVER, if you are interested in the original, buy this one.
David Wenger, Wenger Engineering GmbH, Ulm, Germany