I bought these magnets for my little boy there is already a few months and he still loves them as much (he is now 18 months)! Obviously, they are a bit flat so slip everywhere and despite my efforts, on 24, I still have only 15 ... These small magnets are very easily manipulated and my little love playing to make me say the words that correspond to objects :-) Not as addictive as Legos, these niceties can still hold a child for a few precious minutes!
