Very nice hat "mode". While the brand name does not appear large on the front (thankfully!) But it appears much smaller in the back of the cap. Now to the purpose of my buying: Led lights on the visor. They light very well and allow to see in front of you at night. A small push button on the front of the visor and in the tissues used to turn the LEDs. They are connected to a mini flat housing on the inner side of the cap containing button batteries. The total is doubled fabrics connected by Velcro and you feel nothing at all. I really recommend this purchase for a leisure use (that we be clear, this does not replace a headlamp).