after my predecessor has done good service with USB 2 more than two years, although it continuously in a coin purse were transported, I chose a larger and faster USB flash drive to buy. As described by many other reviewers the USB stick is tight in its plastic sleeve. I was so very right, because he does not accidentally slip out of the envelope. For users who do not have too much power in your fingers is a small loop that, after they have been pulled through the corresponding eyelet facilitates the extraction significantly. When changing from USB 2 to USB 3, I expected higher temperatures on the stick, but not to this extent, even if I have not yet run the risk of my fingers really burn. The copying speed is significantly higher fit compared to the old SanDisk Cruzer. If the SanDisk Cruzer Ultra fit unexpectedly early gives up the ghost (for the mechanical load or thermal stress) I'm going this quickly add my review. For me the embroidery worked on all computers if you want to use the flash drive in a car radio, I would refer to the other reviews. Update 04/09/2015: The Memory Stick has survived the first few months in purse / coin.