For Missika, it is the viewers who have changed the TV by their own use of the media. After the paleo-television (viewer control does nothing) characteristic of 60-70 years, we went to the neo-television: the pedagogical and normative registry became small and friendly. The post-television pushes the cursor one step further: this is the age "self-referential" of TV reality shows.
Result hyperchoice and DVD sales ramped up, the chain concept is in full erosion. Internet VOD give him the coup de grace. -Widely Second phenomenon developed with the example of football - the event producers took power on the chains. With digital convergence (ADSL packs) is the economic model of TV who is completely compromised.
These are some of the ideas of this particularly convincing test ...
