ideas

I knew in the same collection, the 100 ideas that have revolutionized the cinema, a work that also was very interested. Thus the great ideas that have revolutionized the pub presents with the same model: 100 ideas on a double page each to address key events in the history of advertising: the leaflet, muses, humor, twitter .. . This book is richly illustrated and texts are clear. However, I found the contents a little less interesting for the cinema and above all, I have not always seen great interest to the selected entries, such as "account leaders", "marketing customer relationship." .. Sometimes, some topics deserve more pages to be developed, others less ... This choice of model allows a panorama, without boring the reader by entering more specific developments ... So, I am sometimes remained on my hunger!