The Lean Startup: methodology to create a successful business

In this book you will learn a methodology that allows you to create a business that meets exactly what your customers want.
Indeed, most of the time, business leaders imagine new products or new services based on what they think or what they hear in the market. This is a very big mistake. Only your customers are able to tell you whether or not your offer meets their expectations.

Eric Ries shares his story in his business success and explains all the steps that have led to this success.

It really is a methodology that is applicable for any type of business.

Highlights of the book

- Clear, precise, leading (we want to continue to read it).
- Very specific examples

The weaknesses of the book

- Not in French
- Lots of repetitions (although I think it is necessary to understand the concept).