The book is amazing. The best thing I have read for a long time! Matt Beaumont has chosen as the narrative form the e-mail correspondence from employees of a London advertising agency. Have tears laughed! I work even in an advertising agency and can only congratulate, because this really the reality is hit on the head! Egocentric creative directors, delicately beseitete creative teams and immoderate überschänzende consultant. Do I know everything. High praise, wonderful book, read carefully!