So I think, the only problem with this book is that it is so short. I could - to the German moaning and groaning equal preceded :-) - Paul Arden tolerated in double length. So amusing, so precise, so original, he says, what's going on. For all helpless maker boring Power Point presentations: "Do not give a speech, put on a show!". For all high school graduates who do not know where their individual charisma is (because the schools teach adaptation, so in any case: in Bayern here): "Do not be afraid of silly ideas!" - To name just one of the possible theorems. I wanted for my clients (I am free coach) always write just a small, elegant, funny, compact, original book - now I give the halt of Paul Arden - until something even comes to mind Ressebseresbesser than him: "Fail, Fail again! Fail better! " It is easy to offers. Best marketing strategy in the world.