There is so much to say about this album that is causing a fundamental shift in the world of business today. There is nothing revolutionary ideas Ries (a wheel of a wheel remains Demming) unitary manner. As against the hybridization of ideas change everything: the author revisits the process of continuous improvement and lean management for ideas to undertake, whether internal or external to the company. Yes you read that right: this book does not stop at the pimply silicon valley wishing launch the next Facebook but EVERYONE. * You want to embark on an activity cookies => check that you have potential customers, look what they would buy, go and see them and build the smallest viable product (a cookie?) * In your company you want to start a new activity => same! Yes, this book is really refreshing, makes you grow up and forces you to find the entrance (I / a) tenant that is in you.
