Design: in gray very discreetly, in purple a bit more pop
Material: feels good, can be great cleaned, does not slip while wearing and work
Display: large enough to read everything well
App: simple and easy to understand
Accessories: okay, but too expensive for my taste, as you surely a new tape is required sooner or later if you wear it a lot
Conclusion: a nice toy, it remains to be seen how often I'll be wearing finally. But what is certain, for example, during a City trips interesting to wear. I find it for what it is, just count steps, too expensive. Since there are already many other good meter (about 30-50) in the market, I would buy one of those.