After I had completed the purchase I got the serial number. But this I could use anywhere. So a call to the support after the friendly staff informed themselves (because this is new on Amazon) I got this address: [...] With this you can take the "Coupon Code" its Creative Cloud Activate.
However, I still need to specify a credit card, for me not a problem but not everyone has a handy especially when the student version.
The software itself is fine and works as usual. One can argue as I said about the subscription model.
