Positive is especially the almost immediately available brightness. The delay is
I would hope that LEDON also versions with 3000 K or more (about the color of a good halogen lamp), brings the same luminosity and efficiency on the market, what is in the winter months for a pleasantly bright and friendly, simultaneously yet cozy, living environment ensures, while on the other hand classic "warm white" or "Softtone" lamps in moderate light intensity rather a dreary, melancholy, convey impression (almost like a feeble low stratus weakened winter sun), which at a higher light intensity (eg, in a smaller room) turn into a uncomfortable "furnace" atmosphere turns. Therefore, I think so because the LEDON 10 W re-sell or give away (Christmas is not far off ...). But this is certainly a matter of taste and depends on the living room.
But who the classic melancholic "warm white" - loves or "Softtone" mood and a large living room, for example, with ceiling light or uplight has, where the light can be distributed well, and to a perceived color temperature does not interfere significantly below the specified 2700 Kelvin for which this lamp is just right. In a smaller room her "little sister" with 6-Watt is perhaps the better choice.
For reliability and durability, I can not say anything because of the yet relatively short useful life. However, the processing makes a very solid impression. The smooth heatsink like perhaps to encourage skepticism where other products are already using similar performance cooling fins with a greater surface area and thus better heat radiation. So far, however, I have not found any unusually strong warming. The lamp is hot, but not burning hot. Also no noise or odors should be noted, that technically operates the LEDON 10 W properly. For a lamp the product class "Softtone,> 600 lumens" quite a major product.
Addendum 11.11.2011:
1. I have now the LED with a classic 60-watt bulb (Osram, matt; old stock) directly compared: The light colors are still more similar than initially thought, the LED's but considerably brighter (as I said, probably mainly due to the directivity) , Apparently I was too long "tungsten-abstinent", so I was surprised at how red and cloudy but the good old bulb. Nevertheless, the LED is still a small tick reddish. Perhaps this is due to the variation in quality mentioned in a recent review. But for use in a ceiling lamp with a red shade or red-accented establishment it is quite well suited. In a white screen it looks a bit too reddish.
2. The specified brightness is 600 lm, not as erroneously me tremble is 650 lm. Now corrected.