Kanye creates new genre

What Kanye West has created, you can not call it hip hop. It's a whole new genre, which he has created here. Much electrical influences, hard and dull tones, which often sound wrong and totally round. But that's what is intended and absolutely fascinating. It is certainly a matter of taste and I understand those who have the album poorly rated. Should you be unsure whether you want to buy it, I recommend to one or the other song on Youtube to listen. The auditions are just too short, since turning some songs from one second to the other by 180 degrees. Especially recommended in my opinion is "Hold my liquoir".