A book about big data published by Wiley could say that this is a guarantee of scientificity. Well not at all, apart from chapter 11 on the more technical aspects of the book that repeated over the importance of big data pages in a mode décriture books US management: no recoil and systematic repetition of species "strategic the importance of the subject."
Some nice graphics. A good pub for EMC
After generalities on data mining, project management but nothing really new that would drive me to advise you to read this book.
The big is a revolution, big data is a pioneering advancement, big data is a revolution .....
To read if really, really you have nothing else to read.