Why all still raving about KitchenAid?

I've thought long which food processor I should get myself:
the KitchenAid or just the Kenwood KMix.
I never imagined then both angeschsaut times in natura and was disappointed with the partially quite cheap-looking quality of the highly acclaimed KitchenAid. Retro design or traditional design is one, but the technique and quality should already follow today's standards. That's where the scores Kenwood:
+ Absolutely solid design (stands bombemfest)
+ Super powerful engine with good regulating control
+ Sound accessories (Hook / broom / bowl)
The only drawback:
- No power switch, you have the unit will still disconnect the plug from the mains, otherwise the machine is constantly Standby

We are now after a year with the Kenwood super satisfied, all kinds of dough or else you can do to things in the part (eg cream beat) does the machine absolutely perfect.
I am glad that I did not set to the trend products KitchenAid, but this great device bought.