The blue gel has a pleasantly unobtrusive odor. You could actually be described as "cool" as this very discreetly fails even in light of the other varieties of AXE shower gel. If one uses "Alaska" for some time, take directly after showering the smell hardly true. I personally like the very, as I also use the matching Alaska Deo and finally not want anmiefen 500 m upwind.
I like the shower gel, even after several years, is still very and highly recommend it. Single deduction is available for the price, which is still quite steep, even in 3-pack.