- Influence: The Psychology of Persuasion - Robert B. Cialdini PhD - Books

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  • Influence: understanding and mastering the principles of persuasion  

    Influence: The Psychology of Persuasion (Paperback)
    In Influence: The Psychology of Persuasion, Robert Cialdini outlines six key principles of influence: social proof, reciprocity, scarcity, lautorité, the commitment (and consistency) and sympathy. You will learn, through real and of examples of exper
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  • each seller negotiator should have read this book  

    Influence: The Psychology of Persuasion (Paperback)
    scientific approach to the field of sales and persuasion ... it is very rare. The concpts Robert Cialdini illustrated are not only well but also ready for use
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  • An effective and documented analysis of the different handling practices  

    Influence: The Psychology of Persuasion (Paperback)
    The author presents in this book six mechanisms underlying most manipulations: reciprocity, commitment and consistency, social proof, sympathy, authority, scarcity. The originality of the book is based on documentation of great wealth. Through labora
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  • A base.  

    Influence: The Psychology of Persuasion (Paperback)
    New in the area, I wanted to find a book about scientific way an area where charlatans and talkers are legion. This book, very well organized, full of examples illustrating the theories presented social interactions. In addition, specific references
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  • Remarkable 46  

    Influence: The Psychology of Persuasion (Paperback)
    Recommended by illusionist Jacques Paget (The Power of Illusion: The secrets of persuasion, the keys to your success), this work was up to my expectations. Robert B. Cialdini is a doctor of psychology, professor of psychology and marketing at the Uni
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  • An essential book, written with clarity and simplicity 1  

    Influence: The Psychology of Persuasion (Paperback)
    With this book, Cialdini has established itself as a specialist in the question of the influence, the ability to persuade others. But it would be a misunderstanding to regard this book as a practical guide manipulation. Chapters: Weapons of influency
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